Underground Skate Shop

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THE CHALLENGE

This is a pro bono project I did for a friend of mine who owned a local skate shop and needed a t-shirt design to help market his business.

THE OUTCOME

The design concept explores what “underground” means and how it’s a part of the street lifestyle. The blocky letters are reminiscent of stencil graffiti and the dense urban cities that skateboarders explore to push their skills to the limit. The t-shirts where given out at competition events that Underground sponsored and where a hit with fans.

SERVICES

Design, Illustration, Finished Art

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Copyright © 2021 Travis McCain